Category: branding

Branding, formerly referred to as corporate identity or simply identity, is the encapsulation of your organisation’s mission statement, objectives, and overall soul as expressed through the visual voice and aesthetic. It is the combination of name, term, sign, symbol or design, and intended to identify the goods or services of your organisation, and to differentiate them from those of other organisations. It is something that triggers associations in our minds. Branding is about creating an identity. It tells us what we can expect from your organisation, and the perception people have of it. A cohesive brand/identity can be the reason to choose.

branding / featured / web

mich solo author

Brand development for a new sci-fi author to promote author and new series. Launch author into market and ‘step it up with the big boys’ – place the brand right among the top writers of today.

branding / featured

festival impact report

Prepare an engaging document that presents “boring facts” in a fun and easy-to-digest format. Use the year-specific impact report not only to report on the past year, but to showcase the festival in general and to promote it for future support and collaboration.

branding / illustration / web

creative conversations

Design development of a system of posters and graphics for a series of events across the various wards on the Coromandel Peninsula, usable as posters as well as simple graphics to promote the series on social media and other platforms.

Make a Difference

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Coromandel brands list